Illustration
Digital
Illustration
Sometimes the image you need just needs to... hold still! You want your audience to see everything all at once. And to do that trick... to manage a viewer's focus without the use of movement or time... well, that's the job of illustration.
The image has to have 'punch'; it has to grab their attention right away. But it also can't be too simple, cartoonish, or lack nuance.
It has to have information that is easily understandable, perhaps even layered, so that your audience gets rewarded for continuing to look. Therefore, the image has to be attractive, so that people WANT to keep looking at it.
It's almost like an illustration has to be a movie without the assistance of time, or audio, or movement, or any change whatsoever. That's how an illustration is supposed to work.
